China Assistant Trade Marketing Manager

MISSION STATEMENT

Support the Trade Marketing Manager in implementing all necessary actions to provide effective support for branding events, trade activities, franchisees and wholesalers.

Provide support across marketing strategy planning, concept development and implementation of marketing plans.

MAIN RESPONSIBILITIES

1. Sufficient support to trade marketing manager in events overall management

Leading and coordination with varies of internal and external functions for events planning and in-store activities, HJ events, etc.

Support in strategy definition, planning and concept development across different product category

Independently implement and execute branding events and trade activities.

Multiple task management skill and capable of prioritizing tasks

Excellent project management skill, including but not limited to project briefing, overall project timeline and project execution in terms of different marketing and event aspects.

Good logical thinking and well organized to manage a project from beginning to execution.

To support line manager and the whole team to ensure that the roll-out and implementation of the annual activation calendar are as per scheduled.

Basic event production knowledge, including but not limited to normal material’s price, finishing, structure…etc

2. Budgeting and pricing

Assist Marketing manager in budget planning, budget control, monitoring and landing

Strong ability to control budget and negotiation about pricing with involved parties

3. Team player & team management

A good team player and capable of leading the team member with right direction, to achieve the goal.

Sufficient guidance and support to team member

Lead team to plan, develop and implement an event from beginning to on-site execution

A good team player when cooperate with internal and external functions. To pull the team together to move forward

4. Agency management

Clear briefing and direction to agency, to make sure the deliverable is on brief

Help and support agency when meet problem in time and proceed the project on track

WORKING RELATIONSHIPS

1. Internal

Trade Marketing

PR & Communication

CRM

IDVM

Retail

Merchandising

Procurement

Security

2. External

Agencies from different functions

Franchisees and wholesalers

VIP

Media / Press

QUALIFICATION, EXPERIENCE & SKILLS REQUIRED

1. Education

Bachelor's degree

2. Languages

Good command of written and spoken English

3. Professional Experience & Know-how

At least 6–8 years of experience in marketing and events in the luxury industry

Strong presentation, interpersonal and organizational skills

Excellent knowledge of event management

Strong project management skills

Excellent understanding of the brands

Excellent planning, implementation, presentation and negotiation skills

Strong sense of responsibility and ownership, with good self-motivation

4. Technical & Management Skills

Strong planning and team management abilities

5. Personal & Interpersonal Skills

In-depth knowledge of marketing

Strong communication skills

Ability to work under pressure

Down-to-earth spirit