(Senior) Media Planner

Job Description:

Responsibilities

Work closely with supervisor to develop strategic and integrated media planning & recommendations, implement media plans and monitor the whole process from briefing to post buy

Support on campaign execution, inclusive of trafficking, monitoring campaign status and evaluating campaign performance based on agreed KPIs and media efficiencies

Conduct competitive analysis and regular reports and deduce actions from learnings and insights to achieve campaign KPI

Work closely with the external media partners and media vendors to ensure the best price is offered to the client through effective negotiation

Learn to become client’s first point of contact and handle the day-to-day management of the accounts

Utilizing various propriety planning tools to generate learning and insight from data

Learn and adapt to the evolving media landscape in Hong Kong on an ongoing basis

Requirements

Associate degree or above in any discipline, major in Marketing or Media would be an advantage, with 2 years of relevant experience

Good PC skill, and proficiency in the full suite of Microsoft Office tools

Fluent in English and Cantonese; Mandarin is a plus

Ability to build relationship internally and externally

Ability to cope with pressure and manage multi-task well in a fast-paced environment as an active team player

Passionate in media innovation and data insights

Self-learner, strong attention to detail and being numerate

We offer 5 days' work and attractive compensation package to suitable candidates. Interested candidates are invited to submit a detailed resume, including current and expected salary, via the ‘Apply’ function.

Please note that only short-listed applicants will be notified. All information provided will be treated in strictly confidential and used solely for recruitment purposes.

Important Notice: Dentsu will never request payment, bank account details, or other financial information from candidates at any stage of the recruitment process, nor communicate through unofficial channels such as Telegram. If you receive suspicious messages claiming to represent Dentsu, please exercise caution and verify their authenticity through official Dentsu channels. For more information, please visit here.

Location:
Hong Kong

Brand:
Carat

Time Type:
全职

Contract Type:
永久