锦鲤求职岗位描述
International Marketing Management Trainee (International Student Program)
Position Overview
You will gain hands-on experience across Shokz’s global markets through a structured rotational development program, building a comprehensive understanding of international markets, consumers, brand operations, and channel sales.
Our goal is to develop globally minded marketing professionals with strong commercial acumen, market insight, and leadership potential. You will have opportunities to work closely with local markets, tackle real business challenges, and gradually take ownership of key markets and strategic marketing initiatives.
Key Responsibilities
Depending on business needs and your strengths, you will have opportunities to rotate across and develop in the following areas:
1. Channel Sales Track
Support the development and execution of channel sales strategies and business plans across international markets to drive sales performance;
Develop and maintain relationships with local distributors, dealers, retailers, and other channel partners;
Collect and analyze market and sales data to identify business opportunities and support commercial decision-making;
Participate in the development and operation of Shokz branded spaces and retail presence in offline stores worldwide;
Drive offline channel expansion and business growth in key markets.
2. Brand Marketing Track
Support the development and execution of local marketing strategies based on market and consumer insights;
Plan and execute integrated brand campaigns to strengthen brand awareness and influence in local markets;
Analyze consumer needs and user journeys to identify key touchpoints and growth opportunities;
Develop and maintain local media, content, and marketing resources while exploring innovative approaches to brand communication;
Stay on top of global and local market trends, consumer culture, and emerging topics to continuously bring fresh insights and ideas to the brand.
Qualifications
1. International students graduating with a bachelor’s degree or above;
2. Native or near-native proficiency in French, German, Spanish, or Korean is preferred, especially for candidates with strong cultural understanding and market insights into the relevant countries or regions;
3. Mandarin Chinese proficiency is preferred, with the ability to communicate and collaborate effectively in a multicultural and multilingual environment;
4. Strong logical thinking, analytical, and problem-solving skills; candidates with a STEM background or strong numerical aptitude are preferred;
5. Open-minded, proactive, and self-driven, with strong learning agility and the willingness to embrace challenges and change; able to reflect, learn, and continuously improve;
6. Highly curious and sensitive to emerging consumer trends, cultures, and new ideas, with strong market awareness;
7. Leadership experience in student organizations, relevant internships in sales or marketing, or entrepreneurial experience is preferred;
8. A passion for sports and/or strong interest in consumer electronics, smart hardware, and technology products is a plus.
Who We’re Looking For
You have a global mindset and are excited to get close to local markets and consumers. Whether your strengths lie in brand creativity, consumer insights, channel development, or commercial analysis, you will have the opportunity to find your path within Shokz’s global business and grow into an international marketing professional capable of independently owning key overseas markets and business initiatives.