Manager - CRM

Customer/ Stakeholder Partner with multiple product stakeholders to deliver campaigns. Build a strong understanding of the business domain, strategy, functional priorities, and required technical capabilities. Drive innovation individually and within the team to deliver incremental business value. Maintain an appropriate level of business and product knowledge. Deliver high-quality outcomes through effective planning, stakeholder management, and quality controls. Contribute to measurable team process improvement goals. Process Efficiency and Controls Implement QA/ QC controls to ensure compliance and continuous improvement. Role-model the Group Values: We Value Difference, We Succeed Together, We Take Responsibility, We Get It Done. Maintain integrity and comply with HSBC standards on conduct, compliance, and Resilience Risk. Complete all required functional and Group/Region-mandated training. Support delivery of functional training where required. Minimum 2 years of Hands-on experience in CRM, data analytics, AI/ Automation or software engineering. Master's or bachelor's degree in data science, mathematics, statistics, computer science, or related quantitative fields. Knowledge of financial services/ banking operations is an advantage. Proven experience in one or both tracks (preferred). Campaign Development: Strong Python and SQL (required). Knowledge of PEGA, AEM and SFMC is a plus. AI, Automation and Software Development: Strong AI/ Machine Learning/ Java/ JavaScript/ TypeScript/ Python (required). Knowledge of backend framework (e.g. Spring Boot and FastAPI), frontend development (e.g. React, HTML and CSS), database knowledge (e.g. Google BigQuery, MariaDB and SQLite), and RESTful API development is a plus. Strong analytical capability with solid business analysis skills. Cloud knowledge (e.g. GCP, AWS) is a plus. Soft Skills requirements. Strong ability to work in cross-functional teams, with excellent interpersonal skills and a result-driven mindset. Fluent English (written and spoken), able to explain complex ideas clearly and build effective relationships with internal and external stakeholders. Solid delivery and management skills. PMP, project management, or team management experience is a plus.