锦鲤求职

华特迪士尼

Business Manager, Key Accounts

锦鲤会替你打开官网网申、按简历自动填表提交,你只需要在关键步骤确认。

岗位描述

Job Description

Overview

We are seeking a commercially driven licensing professional with strong experience in the fashion industry, who deeply understands the needs, trends, and pain points of fashion brands.

This role will focus on building strategic partnerships with licensees and key fashion clients, leveraging Disney’s IP and licensing solutions to drive mutual business success and long-term value creation.

Principal Responsibilities

Strategic & Client Partnership Management

Build and manage strong, long-term relationships with fashion brands and licensees

Act as a trusted partner by understanding clients’ business needs, challenges, and growth opportunities

Utilize Disney’s IP and licensing capabilities to deliver tailored solutions that enhance partners’ commercial success

Drive strategic partnerships that go beyond transactional licensing to long-term collaboration

Category & Business Management

Implement regional category strategies and develop localized market plans aligned with business priorities

Own and deliver annual revenue targets and category growth objectives

Identify opportunities across products, franchises, channels, and pricing strategies to expand market share

Proactively identify and onboard new licensees with strong strategic fit

Market & Industry Insights

Leverage deep understanding of the fashion industry ecosystem to anticipate trends and shifts

Provide insights on consumer behavior, brand positioning, and competitive landscape

Translate industry knowledge into actionable licensing and partnership strategies

Retail & Commercial Execution

Collaborate with key retail partners to optimize product assortment, positioning, and in-store presence

Drive opportunities with buyers and retailers through tailored programs and partnerships

Ensure strong execution at retail through effective merchandising and storytelling

Product & Creative Collaboration

Partner with product development teams and licensees to ensure strong product-market fit

Guide product strategy using both market trends and Disney franchise strengths

Maintain high standards of product quality and brand integrity

Financial & Operational Management

Own category budgeting, forecasting, and revenue performance

Monitor licensee performance and drive accountability against targets

Ensure compliance with Disney standards, contracts, and policies

Cross-functional Collaboration

Work closely with Marketing, Retail, and Sales teams to develop integrated campaigns

Support initiatives that strengthen brand presence and consumer engagement

Contribute to regional planning and share local market insights

What We’re Looking For

Strong experience in the fashion industry (brand, retail, or related sectors)

Deep understanding of fashion brands’ business models, challenges, and consumer insights

Proven ability to build and manage client relationships at scale

Strong commercial acumen with experience in partnership development or licensing/business development

Ability to translate insights into strategic, actionable business plans

Collaborative mindset with strong communication and stakeholder management skills

Key Success Factors

Ability to combine industry insight + Disney IP strength to create differentiated value

Building trust-based, long-term partnerships with licensees and clients

Delivering sustainable revenue growth while enhancing brand equity

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