锦鲤求职岗位描述
1. Brand Strategy & Initiative Delivery
Translate brand strategy into clear annual and in‑year operating plans
Lead delivery of brand initiatives, campaigns, and launches from concept through in‑market execution
Ensure strong creative quality and executional excellence across touchpoints
Manage agency and partner relationships to deliver on time, on quality, and on budget
2. Cross‑Functional Leadership in a Lean Model
Partner closely with Media, Product Supply, R&D, Design, Sales, Finance, and other critical functions
Actively manage tradeoffs, timelines, dependencies, and resource constraints
Demonstrate strong ownership and accountability in the absence of large support teams
3. Brand Stewardship & Decision Making
Ensure all work adheres to brand standards, claims, legal, and regulatory requirements
Apply sound brand judgment in day‑to‑day decisions
Balance speed, quality, and compliance in execution
Identify risks early and escalate appropriately
4. Performance Management & Growth Acceleration
Own performance tracking across brand equity, media, and in‑market KPIs
Identify growth opportunities and performance gaps using data and insights
Apply a learning agenda to continuously improve results
Build fact‑based cases for future investment, optimization, and scale
WE ARE LOOKING FOR:
Excellent visionary, strategic and courageous leadership skills. 2 years above working experience of brand marketing/digital marketing in FMCG/Retail related industry.
Strong with strategic and analytical thinking.
An ability to drive innovation and brand growth.
Strong ability to communicate and team capabilities.
Proficiency in English (written and spoken).
This is important to note:
Immigration sponsorship is not available for this position.
P&G is an equal opportunity employer; we value diversity at our company. We do not discriminate against individuals on the basis of race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, disability, HIV/AIDS status, or any other legally protected factor.