Product Manager 产品经理

工作内容
RESPONSIBILITY 1
Collect global insights from my scope.
>Detect weak signals within my scope and feed into market research for my sport.
>Map the players within my scope, including my brand (value(s)/price).
>Identify the major issues facing users and target customers in the sport.
>Identify and quantify the needs to be met by incorporating feedback from the areas.
>Model dream experiences and test them with target users.

RESPONSIBILITY 2
Define and communicate the global offering of passion products.
>Define expected uses and values and structure them.
>Analyze the current range* of passion products (relevance and performance).
>Define the 2-3 year trajectory for the passion offering (Run/Build).
>Highlight the uniqueness of my projects, their potential, and the necessary resources.
>List my validated passion product offering for 2 years.

RESPONSIBILITY 3
I brief and validate unique and sustainable solutions.
>Co-write the usage scenario from start to finish for my future projects.
>Validate the project group's proposal at each milestone in relation to the initial brief.
>Provide the information needed to write the product sheet.
>Provide information and support marketing efforts to sell my solutions.

任职条件
>Market Knowledge
>Target experiences Definition
>User's needs Identification
>Global Offer Building
>Offer Performance Analysis.
>Offer Trajectory
>Product Brief Writing
>Product Validation
>Offer ecosystem knowledge
>Operational Coordination
>Offer Communication
>functional management