岗位描述
历峰集团 (Richemont) 是全球奢侈品行业的领导者之一,旗下拥有多个专门从事珠宝、手表和高端配饰的品牌。 每个品牌都自豪地体现了风格、品质和工艺的传统,历峰集团致力于保留每个品牌特有的传承和特色。 同时,我们致力于通过持续的创造力,创新和设计符合我们品牌价值观的新产品。
KEY RESPONSIBILITES
1.Integrated Marketing Planning & Coordination
Support development and coordination of integrated regional MCC strategic plans, ensuring alignment with global priorities, regional business objectives and local market requirements.
Translate regional strategic priorities into structured planning frameworks, timelines, deliverables and measurable success indicators
Support the development and maintenance of the regional 3–5-year strategic roadmap through planning coordination, progress tracking and cross-functional consolidation.
Coordinate the regional MCC activation calendar, ensuring visibility, prioritization and alignment across functions and markets
Prepare executive planning materials, strategic presentations and business updates to support regional leadership and decision-making
Support local markets in adapting regional frameworks and planning processes while ensuring consistency with regional objectives
2.Regional A&P Budget Planning and Governance
Coordinate regional A&P planning cycle, supporting budget allocation, investment prioritization and annual planning processes
Consolidate budget proposals, prepare supporting justifications and coordinate submissions to Central Budget Planning, ensuring alignment with regional priorities
Maintain governance processes and reporting mechanisms to support investment discipline, budget transparency and planning consistency
Monitor budget utilization across projects and functions, prepare regular budget reviews, and coordinate reporting for Regional Exco, Headquarters and Finance stakeholders
3.Business Analysis and Strategic Support
Consolidate business, clients and market analyses to support regional strategic planning and business reviews
Partner with MCC and Commercial teams to identify market trends, opportunities and performance insights through client, sales and product analysis
Coordinate the annual Competitor Intelligence Report by consolidating marketing insights, competitive benchmarking and industry developments to support strategic recommendations
Monitor brand performance and key market indicators to support regional planning priorities
4.Performance Monitoring and Reporting
Support the implementation and maintenance of performance frameworks for regional Marketing, Communications and Client Experience initiatives
Contribute to the continuous improvement and digitalization of planning, reporting and performance tracking processes
Monitor business performance against KPI and objectives, consolidate results and highlight risks, opportunities and areas requiring management attention
Prepare performance dashboards, executive reviews and analytical reports to facilitate data-driven decision-making
5.MCC Development and Market Intelligence
Continuously monitor industry trends, consumer behavior and emerging innovations to identify relevant insights that support regional planning and business development
Contribute to the continuous enhancement of planning methodologies, tools and best practices across the regional MCC community
Support regional marketing initiatives and coordination of landlord implementation plans with Client Activation and Commercial teams
6.Cross-Functional Collaboration & Planning Alignment
Act as the regional planning coordinator across Central teams, local markets, Retail, Commercial and Product Merchandising to facilitate alignment and effective execution of regional priorities
Coordinate with cross-functional teams, including Client Insights, CRM, Digital, Communications and Events, to ensure integrated planning and timely delivery of key initiatives
Qualifications:
Education: Bachelor’s degree in marketing, Communications, Business Administration, or a related field
Experience: Minimum of 8+ years of experience of business planning, consulting, or regional marketing leadership.
Experience in luxury, beauty, premium retail or customer-centric industries strongly preferred
Proven track record of successfully developing and implementing integrated strategic plans and cross-functional leadership that drive brand equity, client engagement, and business growth across multiple markets.
Demonstrated experience in A&P budget management, allocation, and financial reporting at a regional level.
Deep understanding of luxury consumer mindset, market dynamics, and competitive landscape across North Asia.
Experience with strategic planning methodologies, market research techniques, and performance measurement frameworks.
Strong analytical skills with experience in business intelligence, data interpretation, and translating complex data into actionable strategies. Advanced Excel and Powerpoint.
Language Skills: Fluency in English is mandatory. Proficiency in the Mandarin Chinese and Cantonese is highly advantageous for effective communication and market understanding of the various markets in the region.
Core Competencies & Skills:
Exceptional analytical and problem-solving skills, with meticulous attention to detail and accuracy.
Strong strategic thinking and the ability to connect granular data points to broader business objectives and market trends.
Excellent communication and presentation skills, with the ability to articulate complex insights clearly and persuasively to both technical and non-technical audiences, including senior leadership.
Proactive, intellectually curious, and results-oriented mindset, with a passion for uncovering insights and driving impact.
Ability to work independently, manage multiple analytical projects simultaneously, and thrive in a fast-paced, regional environment.
Strong interpersonal skills and the ability to build collaborative relationships with cross-functional teams across different markets.
A genuine passion for luxury brands and a deep understanding of discerning consumer behavior.
Cultural Awareness: Sensitivity to regional cultural nuances and their impact on luxury consumers.
Adaptability: Ability to thrive in a fast-paced, dynamic, and complex international environment.
Strong collaborative spirit to work effectively within cross-functional teams.
Flexibility to travel as required within the designated region.
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