岗位描述
Purpose & Overall Relevance for the Organisation:
Responsible for managing merchandising operations on Platforms, including markdown execution, platform allocation, event support and operation, timely arrival and on shelf of products, etc.
Key Responsibilities:
Accountable for platform allocation based on product performance, store event cadence and monthly sales target
Identify allocation strategy for offseason products among platforms
Timely review and adjust allocation plan between different platforms based on sales performance
Work closely with store managers for specific product requests if any
Coordinate with cross function team for inventory block/unblock cadence with promo calendar
Proactively maintain and adjust allocation plan to chase hot topics and protect sales
Proactively monitor market trends and hot products, and timely adjust allocation plan accordingly to maximize sell-through
For hype, EC Exclusive / Focus products, work with cross functional team to build and execute the allocation plan
Work closely with buying and platform teams to drive allocation decisions
Work closely with buying team to determine what products should be allocated to which platform, aligned with buying's assortment plan
Work closely with platform team to adjust allocation ratio based on platform feedback
Mega moment and category-level allocation
During mega moments, specially manage the whole-assortment allocation across platforms to maximize the campaign outcome
For 5+2 category, drive product allocation based on category target and store history performance
Event support and operation, including and not limited to allocation, livestreaming follow up, etc.
Work closely with buying team for the in-season product allocation adjustment among platforms
Work closely with store managers for event registration / Livestreaming assortment suggestion, etc.
Work closely with store managers and buying for the quick action during event based on product performance
Closely track the product performance in season and optimize the distribution to maximize sell-through. Eg. Platform allocation adjustment, broken size management, return to FO proposals.
Closely work with WS and OR team and leverage Ship from store (from WS Franchise and OR) to maximize incremental sales, including but not limited to product assortment and allocation management.
Key Relationships:
eCommerce Buying, Store Managers, Analytics, Digital Operations, Campaign Management
Knowledge, Skills and Abilities:
Excellent analysis skills and face-based orientation in decision making
Solid experience of Merchandising operations
Good knowledge of all ecommerce channels/online marketing
Able to multi-task
Detailed focused
Experienced in working cross-functional within international organization
Requisite Education and Experience / Minimum Qualifications:
Minimum 5+ year experience in merchandising or eCom operations; preferably with a background in sporting goods.
A Bachelor’s or Master’s degree in business, statistics, mathematics or related field.
Fluent Business English