锦鲤求职岗位描述
Job Overview
Responsible for end-to-end client relationship management and regional business development across the region. Act as the primary key account contact for all local clients, driving client retention, loyalty, sustainable revenue growth and long-term partnership development. The core focus of this role is to target, activate and grow new clients, and develop client portfolio by delivering exceptional, exclusive and uniquely customized lifestyle and service experiences, to strengthen brand influence, enhance bond between clients and maximize regional business performance. This role also includes proactively
sourcing third-party cooperation resources and exploring high-potential new clients to expand overall market coverage and business scale.
Key Responsibilities
1. Core Client Relationship Management & Retention
VIC & Key Account Stewardship: Manage and maintain long-term strategic relationships with existing core and VIC clients. Conduct regular visits, business reviews, and relationship nurturing to ensure high client satisfaction and repeat purchases.
Service Quality Control: Monitor client service quality and satisfaction levels; proactively handle inquiries and complaints to reduce churn and secure stable, long-term partnerships.
2. Client Acquisition & Segmentation Strategy
Prospect Conversion: Identify, evaluate, and convert high-potential prospects through market research, industry networking, and local channel resources to continuously expand the client base and achieve regional sales KPIs.
Targeted Operations: Focus on client segmentation to actively reactivate dormant clients and develop new high-value clients. Design and deliver exceptional, exclusive, and unique personalized services tailored to diverse client needs.
3. Strategic Partnerships & Business Development
Partner Sourcing: Proactively search, screen, and evaluate qualified third-party collaboration partners within the local market.
Joint Initiatives: Establish stable, win-win cooperation mechanisms and launch joint activities and co-branded projects to support client acquisition and brand elevation.
4. Demand Insight & Cross-functional Collaboration
Consultation & Planning: Fully understand client demands, consumption characteristics, and preference trends to provide professional consultation and solution planning.
Internal Alignment: Collaborate closely with internal project, product, and operations teams to ensure seamless service delivery and flawless customer experience.
5. Data Analytics & Market Intelligence
Performance Reporting: Prepare regular regional business analyses and performance reports, tracking client development data, consumption contributions, and activation effectiveness.
Market Adaptation: Stay abreast of local market trends, competitor dynamics, and industry updates; optimize operational strategies promptly to maintain market competitiveness.
6. HQ Alignment & Standardization
Brand Consistency: Work closely with headquarters and cross-regional teams to align brand standards, service processes, client development directions, and overall business objectives.
7. Experiential Marketing & Event Execution
Loyalty Programs: Assist HQ in developing loyalty gifting, experiential activation, and high-end related projects to achieve overall market client strategy and maintain engagement.
Event Hospitality: Plan and execute client hospitality for all local and overseas
commercial and brand events.
8. Flagship/VIC Space Project Leadership
Space Management: Act as the project leads for topics related to VIC spaces in the market, overseeing everything from daily client journeys to special celebratory moments.
Key Requirements
Solid proven experience in client management, account operation or regional business
development; relevant experience in top client operation and high-end customer
relationship management is preferred.
Strong sensitivity and practical experience in client development and
personalized high-end experience creation, able to design and deliver
exceptional and unique exclusive experiences to drive client loyalty and
consumption growth.
Excellent communication, negotiation and presentation skills with strong business acumen and customer insight.
Capable of working independently, managing multiple client projects and priorities under pressure, with strong result-driven awareness.
Proficient in English communication and local business etiquette, familiar with VIC local market operation rules and customer characteristics.
Proven experience in third-party cooperation negotiation and high-potential new client mining and conversion.
Passion, positive proactive work attitude, strong teamwork spirit, customer-oriented mindset and ability to continuously innovate client experience solutions.